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Video Conversion Deep Dive
The 7 mistakes killing your B2B video performance
📚 Video Strategy
📅 March 11, 2026
⏱️ 12 min read
Why Your $5K Explainer Video Isn't Converting (And How to Fix It)
After analyzing 200+ B2B videos, I've identified the critical mistakes that separate 8% conversion rates from 0.8%. Your video probably isn't bad—it's just optimized for the wrong metric. Learn the exact framework for creating explainer videos that actually drive demos and revenue.
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